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November 7, 2018

We Are Social grows its presence in Asia with new Hong Kong office

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Just five months after partnering with Socialize and six short weeks after announcing the opening of a new Madrid office, we’re thrilled to now take the next step in our journey with the official opening of We Are Social Hong Kong! The office will be run by Donald Wong, who had this to say:

Catchy jingles, memorable taglines, effective PSA mascots and slogans: these were just some of the “social” ways to get your “meme” to “go viral” with your audience during the ad industry’s renaissance in Hong Kong in the past. Having grown up in such an environment that nurtured so many creative talents, the industry influenced not only Hong Kong itself but the region. Therefore, words can’t express how thrilled I am to bring, almost in a full circle way, our brand of Social Thinking and a fresh perspective back to the city I love, through the opening of We Are Social’s 13th international office.

Photo by bady qb on Unsplash

Our growing team currently services clients such as BYD, a global industry-leading maker of EVs and related batteries; and GMAC, a long-standing client of We Are Social in Greater China, who are a global management examination body.

I’d also like to give special thanks to our Analyst from Paris, Yun Gu who will shortly be transferring to Hong Kong as an Account Manager. We’re dedicated to encouraging the movement of talent and free-flowing exchange of ideas throughout our network and Yun’s move to join the team is a true testament to that.

While I will be taking on the newly created role of Head of Hong Kong, I will continue to report to Pete Lin, who has been promoted to North Asia Regional Managing Director (congratulations!). His steady stewardship has led our teams in China to phenomenal growth, and under his guidance we shall surely make Hong Kong a success as well.

The East and the West have been mixing and mingling in this little town of big impacts, and so I shall inherit this spirit and We Are Social’s mission to deliver world-class work for both our global clients looking to enter the East, and our local and regional clients going to the West and beyond.

If you’d like to be a part of this next phase in our journey, as we look to the future, then write to us at: talktous@wearesocial.hk.

Oh, did I mention 13 is my lucky number?

 

Donald Wong is Head of We Are Social Hong Kong

Read the full Press Release in The Drum.


September 20, 2018

We Are Social Expands into Madrid!

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  • Under: News

BIG NEWS!

We are thrilled to announce the official opening of a brand newWe Are Social office in none other than… Madrid!

A bustling social and cultural hub of both Europe and the world, Madrid has been an ambition for the We Are Social network ever since we started our global expansion.

Well, today’s the day! We are officially in España and ready to get to work with a top-class team in what is now our 12th office, in 10 countries, across five continents.

With an already enviable list of clients, the Madrid office will immediately start servicing some of our network’s iconic brands, including both Lavazza and Bic.

Well-known for its creative talent, the team will be led by Managing Director, Alberto Jose Pachano Gonzalez, working hand-in-hand with David Sousa as creative lead.

Co-founders and CEOs of We Are Social Milan – Gabriele Cucinella, Stefano Maggi and Ottavio Nava – will become joint CEOs of We Are Social Italy and Spain, so the foundation for successful, innovative work is already in place.

Just three months after expanding into Dubai with Socialize, this exciting news marks an inspiring new chapter in the We Are Social history books, and the latest step forward in our global social expansion.

For now, there’s really only one thing left to say… ¡Bienvenido Madrid!


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